There are jobs in the jobless recovery – and skilled developers of any flavor rarely spend much time in the unemployment line. But I think this consistent demand obscures a deeply significant shift in that the market for developer skills. The future will be owned by those who can effectively optimize products and platforms to [...]
NLC President Shannon Ryan recently participated in a debate over cloud computing hosted by CDN – Computer Dealer News. Shannon went head-to-head (virtually) with Patrick Power, Practice Manager for the Advanced Solutions division of Acrodex.
The two talked about a range of topics including cloud business models, the different benefits of going to the [...]
So let’s start at the beginning: what is web content strategy?
Web content strategy is about making sure everything that is on your website needs to be there. It’s ensuring that the content is relevant, timely, and concise.
With all the options that people have to find information on the web, they won’t waste time [...]
One of the first challenges when thinking about organic search engine optimization for your web site is to put yourself in the minds of searchers. While you and I both know that you have a cornucopia of important and fascinating information about your company and/or product and you want to tell people all about [...]
Coca-Cola, Chanel and other famous registered trademarks are supposedly universally recognized, beyond any linguistic nuances. In fact, brands are pretty much the only universal words. But whether you manage Microsoft’s or a start-ups website, your marketing vocabulary can’t be limited exclusively to the brand name.
By choosing a language, you have made your first internet [...]
Coca-Cola ou Chanel sont des noms connus de tous, au-delà de toute variation linguistique. C’est leur statut de « marque déposée » qui leur confère cette reconnaissance universelle. Mais vous ne pourrez jamais restreindre votre vocabulaire marketing au seul nom de marque, que vous gériez le site internet de Microsoft ou celui d’une start-up…
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It’s that time of year, folks. A gentle blanket of snow covers the ground; families gather together to share laughs and create memories; and bloggers trot out their predictions for 2011.
While the crew at NLC would never claim to be clairvoyant, we certainly get excited at the thought of what’s possible. So rather than [...]
“Exceptionally informative, tremendously valuable strategic thinking balanced with pragmatism and good humor. Shannon and Randy brought the subject matter of Gathering Customer Intelligence down to Earth to make it actionable while keeping the audience’s eyes on where we should be going long term.” Matt Schuttloffel, Vice President, Systems and Technology – National Wildlife Federation.
non-linear [...]
(In Picture: Eric Gales, President of Microsoft Canada with NLC Senior Executives)
Congratulations NLC Team for winning two of the most prestigious Microsoft Impact Awards at the 2010 Microsoft Partner Network IMPACT Awards – Microsoft’s Choice Partner of the Year Award and Microsoft’s Marketing Innovation Award.
“Our annual IMPACT [...]
The International Association of Business Communicators (IABC) Ottawa chapter and non-linear creations are pleased to present Social Media for Communicators – From tagging to tweeting and all stops in between.
At this point it’s pretty clear that social media isn’t going anywhere; it’s time to learn more about them and how they are [...]
