As part of the Customer Engagement Platform, Sitecore’s Digital Marketing System (DMS) presents various tools to enhance content personalization within a website.
For this purpose, Sitecore enables the concept of Predictive Personalization. A visitor’s behavior in the website is analyzed and mapped to predefined patterns. Following this mapping, personalization rules can be [...]
In part 1 of this series Introduction to Sitecore Parameter Templates: Making Sublayout configuration more intuitive we looked at the advantages of using Parameter Templates.
In part 2 of this series Introduction to [...]
The NLC development team knows a lot of people new to Sitecore parameter templates can find them a little challenging. This is the first in a series of posts designed to help make them a little more intuitive.
Sitecore’s sublayouts and Page Editor interface offer some out-of-the-box configuration options which allow content authors to alter [...]
A screwdriver is just a screwdriver until you are handed a screw, then the type of screwdriver becomes much more important. There may be arguments over which head is “the best” but the truth is that each one has their strengths and weaknesses. By limiting yourself to one type, you may leave yourself ill prepared [...]
